We really enjoyed our stay here. The location is perfect and the rooms comfortable and modern. Its arguably the best area to be in to explore London. The negatives preventing perfect score is the lack of free breakfast and a somewhat sterile atmosphere. Staff is professional but not really super friendly. We feel for the cost of the property that breakfast should have been included, or at least not at a charge of 12 pounds. The hotel was at an excellent location. The room was clean and very modern, as was the whole hotel. Also the staff was kind and helpful. We were able to get our room at 12 pm which was a pleasant surprise, as we were prepared to wait until 3 pm.