From the moment we arrived the service from the staff was excellent. From Tomer the friendliest hotel doorman ever, to Diana at check in and especially Eyal at the concierge, who helped us with a multitude of last minute tasks! The suites were lovely, spacious and bright for Tel-Aviv. We booked a deluxe suite with balcony. The suite was fresh and refurbished. It was spotless and had the chance to meet Dalia the housekeeping Manager, she was very professional and went to great lengths to ensure we were happy with the suite. Breakfast was excellent and the dining room staff were friendly and efficient. Especially, Omri. Asia (the chef). The location is excellent and cannot be beaten, literally on the beach, but also walking distance from Dizengoff street and close to multiple restaurants and great bars, it's great for families. Easy to get to all locations.